Founded in 1976 by sisters Jean and Jane Ford (both were successful models and make-up artists at the time), Benefit ...

Benefit Cosmetics has always been at the forefront of a pioneering, but playful, approach to beauty. But it’s the beauty brand’s brow roster that Benefit is most loved and lauded for. From the tinted ...

Makeup brand Benefit Cosmetics is partnering with beauty retailer Ulta in a social media contest on Instagram where users share photos of their brows for a chance to win products, leveraging consumers ...

Allured by the promise of speedier application, Stylist’s beauty director swaps her favourite brow pen for Benefits’ latest creation: the Brow Microfilling Pen. But how does it compare?

A beauty writer gives her honest review of the Benefit Cosmetics BADgal Bounce Mascara. Here, you'll find everything you need ...

Jared Bailey, Benefit Cosmetics global brow expert, says regrowth depends on your body. “Hair on your brows is like the hair on your head: It grows in a cycle,” he says. “Depending on how ...

The LVMH Moët Hennessy Louis Vuitton-owned makeup and skin care brand is debuting another mascara, this one focused on volume. Called BadGal Bounce, the product retails for $29 and will debut in the ...

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Benefit Cosmetics has been prioritising our arches for decades, and the brand has created some of the most used brow pencils, ...

According to Dustin Portela, DO, a board-certified dermatologist, eyebrow serums can be effective with regular use. “Similar ...