For decades, Colombian coffee has been marketed in the United States through advertisements featuring the fictional farmer Juan Valdez, often seen carrying sacks of coffee beans. Colombia’s biggest ...

Introduced in 1959 to promote Colombian-grown coffee beans, Juan Valdez became one of marketing's longest-running fictitious characters. Created by the Doyle Dane Bernbach (DDB) advertising agency at ...

Juan Valdez Cafe, the Colombian coffee chain, has entered the Dominican Republic with the opening of a new store at the Ágora ...

But romantics may be spared from becoming victims of a trade dispute. The White House declared victory on Sunday, saying that Colombia had reversed itself and agreed to allow the flights to land, ...

For decades, Colombian coffee has been marketed in the United States through advertisements featuring the fictional farmer Juan Valdez, often seen carrying sacks of coffee beans. Crude oil ...

A trade dispute with Colombia threatens flower imports just before Valentine's Day, but recent developments may ease concerns for consumers.