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Digital marketing is about more than figuring out how to use the latest social media platform to promote a product or organization, but that’s certainly part of it. As digital technologies and ...

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AI and machine-learning are among the most transformative digital marketing trends for 2025. AI is changing the way businesses engage with customers and analyze data. These technologies will be ...

Navigating the ever-shifting landscape of digital marketing can be daunting, but armed with insights from industry experts, ...

Successful businesses know that customer purchase behavior is heavily influenced by digital channels, and marketing budgets follow. As a result, most employers require more extensive knowledge of ...

When Google introduced its AI Overview feature in May 2024, those of us in the digital marketing and SEO spaces knew it ...

Gain a strategic understanding of relevant marketing processes, tools and tactics, providing you with unique analytical and problem-solving skills. Meet us at a series of events in spring 2025. We’ll ...

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After learning the basics in Marketing Principles, the program continues with Digital Marketing, an overview course, which introduces students to the field of internet marketing. This is followed by ...