Social Media has had a substantial impact on the growth of Affiliate Marketing, with brands investing in influencers to promote their products and services to a target audience. We take a look at ...

1. Goals and Objectives "Direct response marketing helps people buy. Brand marketing helps people choose," says Jason Falls, a leader in social media marketing and founder of Social Media Explorer.

Affiliate marketing is one of the many ways influencers make money on social media. Whether it's sharing links in an Instagram Story or a discount code below a YouTube video, affiliate marketing ...