In this two part analysis, I am looking at Marriott Bonvoy in depth. How easy is it to earn and spend points, and what are ...
Sainsbury’s has launched a significant update which will affect the 18 million shoppers who are signed up to its Nectar ...
Brand Keys, in compiling its 28th Annual Customer Loyalty Engagement Index, found that loyalty is more complex today, just as the consumer, the marketplace and marketing have become more complex. But ...
These collectors' items are limited editions to ensure they remain valuable - and some are already incredibly expensive ...
The USA luxury footwear market is expected to grow at 2.4% CAGR, driven by demand for stylish, comfortable shoes. Technological innovations like advanced materials and ergonomic designs, along with ...
Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...
New Rankings Offering Consumers a Data-Driven Guide to the Most Trusted Brands Across Consumer Products, Services, and Retail ...
Tesco is choosing select customers to test out new 'Your Clubcard Prices' which are personalised offers, based on your ...
Jack Philbin, CEO of Vibes, said mobile marketing is being transformed by Rich Communication Services and how it impacts consumer engagement.
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