David Yurman, America's foremost luxury jewelry brand, is pleased to announce Mexican actress and singer Eiza González as its newest global ambassador ...

Experts say that brands that communicate directly with their audience always work well. And who better to lead that effort ...

The Swiss watchmaker has signed on as the creator of a shot clock and a NBA Supersport 2025 special edition watch, and as a ...

Red Bull star Max Verstappen has landed a new role ahead of the F1 2025 season with an old team name set to return to the ...

Callaway Golf is the first major manufacturer to sign a contract in the LIV world, a very “heavy” decision, also considering ...

A year on from its launch, it appears as though Tiger Woods' Sun Day Red apparel brand has signed up a new PGA Tour pro.

The iconic watch brand is sponsoring two major 2025 events: the April 28 Chaplin Awards Gala and the 63rd New York Film ...

There hasn’t been a Calvin Klein runway show in almost seven years. Calvin Klein himself has not attended a runway show for ...

In our weekly fashion catch-up, we like to update the girls on what’s going on in all the corners of the fashion world.

World No.13, Ben Shelton reacted to the latest brand endorsement video dropped by sportswear company ‘On’, featuring Roger Federer and Sesame Street character Elmo.

Ghanaian political parties are increasingly leveraging prophecies and religious endorsements as a key component of their branding strategies, according to Dr. Samuel Kusi, Assistant Professor of ...