Starbucks laying off 1,100 corporate workers this week, CEO Brian Niccol announces
Starbucks will lay off 1,100 non-retail employees as Brian Niccol, the new CEO of the Seattle-based coffee chain, aims to ...
Starbucks to cut 1,100 corporate roles in CEO Niccol's turnaround push
Starbucks said on Monday it would eliminate 1,100 corporate roles as CEO Brian Niccol pushes ahead with his turnaround ...
Wall Street Journal5d
Starbucks CEO Tells Us His Plan to Turn Around the Company
Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers – its cafes. Photo: Alexandra Larkin It’s a steep hill to climb at a time ...
Wall Street Journal4d
Smaller Menus, Better Vibes: How Starbucks’s CEO Is Shaking Up the Brand
Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers—its cafes. Photo: Alexandra Larkin Roughly five months into his tenure running ...
Starbucks hoped mobile orders and the drive-thru would save its business. New CEO Brian Niccol says that was a mistake
Starbucks’ “mosh pit” problem at the barista counter has been a priority for new CEO Brian Niccol to fix quickly. He said the ...
Starbucks' CEO wants to change how you pick up your morning coffee. What is Brian Niccol's plan?
Starbucks CEO Brian Niccol is looking to improve the mobile ordering system. He aims to address the mismatch between order ...