Party makeup is usually minimal and natural-looking. The lipsticks add a pop of color to the whole look. This article has all ...

This gorgeous tube of Clinique lipstick is a favorite among both reviewers and celebrities. Here's why they love it.

We love using makeup to enhance our features, conceal any flaws and boost our confidence. And one of our favorite features to ...

Last year, four beauty brands—e.l.f., Dove, NYX, and CeraVe—all advertised in the Super Bowl. It was an unprecedented number, ...