Tesco's iconic logo is being removed from bags as part of major supermarket change
If you go down to Tesco this week, you might notice that something is looking a little bit different… That’s because the ...
Creative Review4d
Tesco campaign uses shopping bags to deliver messages
The supermarket’s new campaign by BBH celebrates the ways in which people use food to tell people what they really mean ...
Marketing Week4d
Tesco drops ‘Food Love Stories’ after seven years
The supermarket is replacing the long-running platform with ‘It’s Not a Little Thing. It’s Everything’ as it looks to connect ...
Tesco replaces Love Stories with ‘it’s everything’ campaign
The Food Love Stories campaign has run for the past seven years, having been launched in 2017 to re-establish Tesco's food quality credentials ...
The Grocer8d
Tesco bags Grocer 33 victory despite scoring zero for availability
After two months without a mystery shop win, Tesco has now bagged two victories in three weeks. Its branch in St Oswalds Street, Liverpool, picked up 69 points in a low-scoring week across the board.
Best tea bags: Tetley and Yorkshire Tea vs supermarket own labels
Big tea bag brands tend to have loyal followings, but our taste test reveals it's worth trying supermarket own-brand options ...