Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

The, the day after the Super Bowl, Allison Ellsworth, Poppi’s co-founder and chief brand officer, took to TikTok to address ...

The seltzer maker aims to stand out in the trendy category with fresh juice-infused drinks, eschewing the gut-health approach of rivals.

Before the ad aired, Poppi sent giant, pink soda vending machines to 32 influencers. To name a few, the list included Shane, ...

It seems Coca-Cola has grown sick of stomaching Poppi and Olipop’s success with “gut-healthy” sodas – so the legacy brand is ...

Coca-Cola is launching its own prebiotic soda brand called Simply Pop in order to compete with gut-healthy industry pioneers ...

As part of its Super Bowl advertising plan, the prebiotic soda brand Poppi made a move which has caused a surprising amount of backlash online.

Prebiotic sodas are all the rage right now, with brands such as Daytrip, Poppi, and Olipop dominating the market for “healthy ...

Coca-Cola is launching its own prebiotic soda brand to compete with Olipop and Poppi. While soda consumption has fallen over ...

Popular soda alternative Poppi defends gifting full-sized vending machines after backlash - The brand has recently gone under fire for one of its marketing strategies ...

Coca-Cola is likely hoping the recognizable "Simply" brand will help the new soda quickly establish itself, against Poppi and ...