Asda announces return of 'iconic' money-saving scheme after axing popular reward
The return of Rollback has seen instant price drops on thousands of products with more on the way as the supermarket revives ...
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Asda brings back Rollback pricing in bid to reverse flagging fortunes
Figures from Kantar indicate that Asda saw sales drop by 5.8% over the 12 weeks to December 29. Asda was built upon helping ...
Asda brings back money-saving scheme as it cuts 4,000 supermarket prices today
The price cuts will be, on average, around 25% although some will be slashed as much as 50%, and will be introduced to more ...
Asda has become an embarrassment. Its old boss thinks he can fix it
Feted as one of Britain’s top corporate fixers, Leighton made his name in the late 1990s when he and then-chairman Archie ...
Asda's giant Valentine's Day cookie is 'so good' and scans at a bargain price
Valentine's Day is a time for showing your significant other how much you love them - and with this gigantic offering, there ...
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In pictures: How Asda is promoting its Rollback price offensive in-store
The return of Asda's Rollback prices is a big moment for the grocer as it seeks to regain a once unchallenged reputation for ...
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Money blog: Asda ditches Aldi and Lidl price match after just one year - with famous 90s scheme tipped to return
Asda has stopped its Aldi and Lidl price match service after only a year - but is expected to revive a campaign first launched in the 1990s. Also in Money today: is Kanye West's billionaire claim ...