Experts say that brands that communicate directly with their audience always work well. And who better to lead that effort ...

Mean Girls star Reneé Rapp has been named L'Oreal Paris' newest ambassador, joining the ranks of L'Oréal Paris' famous faces ...

In today’s competitive business landscape, standing out from the crowd is essential. One of the most effective ways to ...

Watt retired from professional football in 2023 and joins the lifestyle brand’s roster of athletes in a groundbreaking ...

Qatar Airways is creating influencer-style content featuring its AI ambassador, Sama, on an Instagram account the airline ...

With Rashmika Mandanna, the brand aims to tap the younger audience that is increasingly playing an eminent role in the ...

Martin and Hull are joining Athleta’s Power of She Collective, which the brand started in 2023 to further build on its ...

Having been seen in the brand’s boots since the turn of the new year, João Félix has now been officially announced as a ...