Starbucks laying off 1,100 corporate workers this week, CEO Brian Niccol announces
Starbucks will lay off 1,100 non-retail employees as Brian Niccol, the new CEO of the Seattle-based coffee chain, aims to ...
Starbucks to lay off 1,100 corporate employees globally as new CEO Brian Niccol streamlines operations
Starbucks to lay off 1,100 corporate employees globally as new CEO Brian Niccol streamlines operations Copyright 2025 The ...
Wall Street Journal5d
Starbucks CEO Tells Us His Plan to Turn Around the Company
Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers – its cafes. Photo: Alexandra Larkin It’s a steep hill to climb at a time ...
Wall Street Journal4d
Smaller Menus, Better Vibes: How Starbucks’s CEO Is Shaking Up the Brand
Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers—its cafes. Photo: Alexandra Larkin Roughly five months into his tenure running ...
Starbucks hoped mobile orders and the drive-through would save its business. New CEO Brian Niccol says that was a mistake.
Starbucks new CEO Brian Niccol says "I think we got confused that mobile ordering could solve the entire business".
Starbucks' CEO wants to change how you pick up your morning coffee. What is Brian Niccol's plan?
Starbucks CEO Brian Niccol is looking to improve the mobile ordering system. He aims to address the mismatch between order ...
Video: How CEO Brian Niccol Aims to Fix Starbucks
Starbucks, struggling with declining sales, boycotts and executive turnover, has hired former Chipotle CEO Brian Niccol to turn the tide by investing in the chain's moneymakers—its cafes. Watch our in ...