Starbucks will lay off 1,100 non-retail employees as Brian Niccol, the new CEO of the Seattle-based coffee chain, aims to ...

Starbucks’ “mosh pit” problem at the barista counter has been a priority for new CEO Brian Niccol to fix quickly. He said the coffee giant had bet too hard on mobile and drive-thru orders ...

Starbucks's "mosh pit" problem at the barista counter has been a priority for new CEO Brian Niccol to fix quickly. He said the coffee giant betted too hard on mobile and drive-through orders when ...

Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers—its cafes. Photo: Alexandra Larkin Roughly five months into his tenure running ...

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Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers – its cafes. Photo: Alexandra Larkin It’s a steep hill to climb at a time ...

Starbucks might soon ask you to choose a time to pick up your morning cup of coffee. CEO Brian Niccol told The Wall Street Journal that the chain was considering the change to its mobile ordering ...

Brian Niccol wants to give Starbucks’s operations a caffeinated jolt. Roughly five months into his tenure running the world’s largest coffee chain, Niccol is spearheading changes to overhaul ...

But new CEO Brian Niccol has been starting to put together more specific ways it looks to do exactly that. Investors are cautiously optimistic, and shares are responding accordingly, up ...