Formulated with more than 40 percent skin care ingredients, the foundation aims to emphasize both color payoff and skin care ...

Like all good beauty brand origin stories, Hannah Diop put her heart and soul into creating Sienna Naturals because there was ...

The brand, which offers a range of multipurpose products, is now sold in Sephora, but Myricks says there is still a lot of ...

But if brands are on this sort of spectrum, we prefer to look somewhere in the middle. Not yet heritage companies like the ...

After an astonishing career in beauty rethinking how makeup is sold, Victoria Jackson is back with a new brand, No Makeup ...

How can a new beauty brand get noticed? By using Digital PR to engage with editorial sections of key media while also ...

While we still have a long way to go, there is now a growing number of beauty companies that prioritize inclusivity and are ...

Courtesy Urban Decay Glossier, with its no-makeup makeup aesthetic, has also made women’s basketball players the focal point of recent campaigns. The brand’s Stretch Complexion launch in 2023 ...

Forget the era of hyper-polished influencers and #sponsored saturation, brands have found a new, more authentic voice: their ...

Anyone who suffers from oily skin will be well acquainted with its troublesome flare-ups (read: pesky breakouts, enlarged ...

We all need to be more sustainable - and your first port of call should be rethinking the items in your beauty cupboard ...