BMW's Neue Klasse tech is not only boosting efficiency and energy density but also lowering cost and increasing reliability.
BMW's Vision Experience delivers an unexpected thrill ride where software transforms every drive into pure joy. Its "Heart of ...
Sugar Chow, the virtual artist better known as "sugardesign_1" on social media, has decided to CGI present his vision for the ...
BMW does not see the need to negotiate a special deal with the United States to avoid import tariffs, its chief purchasing ...
The BMW Neue Klasse platform is getting closer and closer to production, with the automaker testing the next-gen 3 Series and ...
The all-in-one ECU was designed in-house in the hopes of making BMW’s new EV stand above the crowd.
The new BMW M5 debuted less than a year ago, but the company is already working on its mid-cycle refresh and, for the most ...
The Vision Driving Experience hints at the production car's design and houses a "superbrain" called "Heart of Joy" that aims to preserve BMW's driving dynamics.