Campaign Red analyzed this year’s finalists to determine which agencies and holding companies dominated.
But gen AI challenges this model. That is, because BAU work can be templated, generated by junior staff, without much ...
John Wren and Philippe Krakowsky, the chief executives of Omnicom and Interpublic respectively, have co-hosted meetings in ...
As a proud Puerto Rican, I couldn’t help but feel a surge of emotion listening to Bad Bunny’s latest album, Debí Tirar Más ...
Super Bowl LIX is a little over two weeks away, but one early trend emerging among Big Game brand campaigns is fan-centric marketing playbooks. “While big-budget celebrity cameos have historically ...
The spot aims to introduce U.S. audiences to the multigenerational family traditions surrounding the holiday – which falls on January 29 this year and marks the Year of the Snake – including feasts ...
Ralph, a creative agency with an emphasis on entertainment, hired Gareth Jones for its newly-created role of global chief growth officer earlier this month. Jones, who recently served as SVP, global ...